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FinTech Pipeline Intelligence

EU compliance + cross-platform integration.

Cookiebot + Consent Mode v2 across PlanDelta's marketing site and product platforms — without losing measurement.

1

CMP cross-platform

Consent Mode v2

deployed

Data accuracy

preserved

The company

About PlanDelta.

PlanDelta is a fintech company providing financial planning and advisory technology across European markets. The product sits inside the fintech advisory and planning category, supporting both consumer-facing financial planning experiences and the advisor and partner ecosystem behind them.

The customer spans both end consumers using financial planning products and the advisors, brokers, and partners distributing them. Operating in regulated markets with high data privacy expectations, PlanDelta treats consent management and data infrastructure as core to maintaining trust.

The problem

The problem.

PlanDelta faced the dual challenge of achieving full compliance with EU data privacy regulations while ensuring accurate data measurement across its digital ecosystem. With a need for a robust CMP and the integration of Google Consent Mode v2, PlanDelta sought a solution that would work seamlessly across their marketing site and product platforms — without sacrificing the analytics signal needed for marketing decisions.

The work

What we built.

We initiated the project with a comprehensive audit of PlanDelta's existing digital infrastructure, identifying gaps in compliance and integration needs. A detailed project plan ensured a phased and systematic approach. We collaborated closely with PlanDelta's development team to implement Cookiebot across all relevant platforms. The integration also included configuring GA4, GTM, Google Ads, and LinkedIn, alongside deploying Google Consent Mode v2.

The outcomes

What changed.

1

CMP cross-platform.

Cookiebot deployed across all relevant marketing + product platforms with seamless operation.

Consent Mode v2

deployed.

Full Consent Mode v2 alignment across GA4, GTM, Google Ads, and LinkedIn.

Data accuracy

preserved.

Measurement signal preserved despite new compliance measures — no analytics tradeoff.

A future-proof setup ready for upcoming regulatory changes — legal risk reduced, analytics preserved.

The customer voice

In their words.

“VertoDigital transformed our complex compliance challenge into a strategic advantage. Their implementation of Cookiebot and Consent Mode v2 seamlessly protected our data integrity while ensuring we meet EU privacy regulations.”

Martin Milanov

CEO, PlanDelta

The services

Services behind the work.

Service 01

Pipeline Intelligence

CMP audit, Cookiebot integration, Consent Mode v2 across GA4/GTM/Google Ads/LinkedIn.

Free · 5 business days · No commitment

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